+Terrence Miao I figured out that was a typo... but why it's specifically female friendly, like why FB and G+ isn't? - as per my observations most active users in both FB and G+ are females too?...
+Oleg Kiorsak FB is straight forward easy to use. G+ a bit geeky and sophisticated to quickly get the point I reckon. I reckon more ladies are FB and Pinterest than G+.